AI Reels

AI Reels

AI reels and short-form video for brand channels and campaigns. Hinton helps structure an opening hook, a clear message and a useful next step for mobile viewing.

Vertical-first scriptsCaptioned reel editsAlternative opening hooks

Design for a small screen and a short attention window

The opening needs to establish context quickly. We plan the first frame, on-screen copy and visual progression together so the reel still makes sense when a viewer starts with sound off.

A series works best with repeatable visual rules and different ideas. We can develop alternate openings, aspect-ratio versions and concise edits for testing. Performance depends on creative, audience, placement and the offer; no single format guarantees results.

Creative direction
Human-led
Production planning
Brief-first
Delivery options
Multi-format

How it gets made

  1. 01

    Define the brief

    Agree the audience, message, references, rights and delivery requirements.

  2. 02

    Approve the treatment

    Review scripts and visual references before committing to the full production.

  3. 03

    Produce and review

    Develop the footage and refine continuity, product details and editorial rhythm.

  4. 04

    Finish and deliver

    Review the grade, sound, captions and agreed format versions.

What you receive

Vertical-first scripts
Scope, formats and review rounds agreed in the project brief.
Captioned reel edits
Scope, formats and review rounds agreed in the project brief.
Alternative opening hooks
Scope, formats and review rounds agreed in the project brief.

Questions brands ask

What do you need to estimate the project?
Share your brief, desired duration, reference films, brand assets, delivery formats and target date. We recommend a production approach and quote the agreed scope.
Can this be adapted for several markets?
We can plan subtitles, voiceover and alternate edits. Language review, usage rights and local requirements should be agreed before production.

Related capabilities

Brief us this week.Let’s shape the story.

Tell us the product, the audience and the budget band. We develop a treatment and agree the production schedule.

View all work